Texas documentary series "300 Miles To X" for Cadillac and Texas Monthly
Under the direction of Alex Bittan, this docu-series profiles bold and innovative talent from Austin, Dallas, San Antonio, and Houston as they share their stories from the driver’s seat of the all-electric Cadillac LYRIQ.
4x Cities in 1 Week
With a nimble crew and mobile approach, BL&S traveled Alex Bittan and team from city to city in less than a week. This approach created consistency across all assets, delivered a cohesive series, and kept per-day production costs at a minimum.
Real People. Real Stories.
The four-part series features: Elizabeth Johnson, David Maldonado, Valery Jean-Bart, and Jackie Venson. BL&S and Alex Bittan worked alongside Cadillac and Texas Monthly Magazine to develop unique storylines for each subject.